THE LEADER

Which retailers are bossing leadership?

Which retailers are bossing leadership?

Amid loads of reports that the high street is struggling in comparison to online shopping, we had a look at…

Why I chose to rip up my agency brand and start again

Why I chose to rip up my agency brand and start again

This is a short story about my company’s journey from a tired idea to a vibrant brand with a fresh…

Common SEO mistakes made by retailers and e-commerce sites

Common SEO mistakes made by retailers and e-commerce sites

We live in an age where e-commerce is increasingly competitive. In “Queen of the internet” Mary Meeker’s Internet Trends Report…

A New Way to Stand Out in Google Like Never Before

A New Way to Stand Out in Google Like Never Before

Looking to improve your organic search click throughs? Thought about using a green tick or arrow within your titles? There’s…

8 key highlights from Mary Meeker’s Internet Trends report – June 2019

8 key highlights from Mary Meeker’s Internet Trends report – June 2019

Strong themes this year include: social media use, freemium models, ad spend, and customer experience. Mary Meeker – Bond Capital…

#BeHoncho

#BeHoncho

“Honcho” is all about leadership, it’s a frame of mind. It’s about stepping forward without being asked. It’s about adding…

Companies that rebranded… and what they look like now

Companies that rebranded… and what they look like now

Although we know we are incredibly innovative and leaders here at Honcho… we’ll take our hat off and admit that…

Creating visibility with digital PR and outreach: key takeaways from outREACH conference

Creating visibility with digital PR and outreach: key takeaways from outREACH conference

Outreach, digital PR, link building or media relations – whatever you call it, it is still a relatively unexplored area…

Google Vision AI: The beginning of the end for Alt Text?

Google Vision AI: The beginning of the end for Alt Text?

As we enter a truly digital age, image AI technology becomes a huge player in today’s digital industry. With the…

We are Honcho: our company culture

We are Honcho: our company culture

Simply put, a company culture is the feeling staff get when they walk into the office in the morning and…

4 ways influencers are transforming the retail industry

4 ways influencers are transforming the retail industry

Without the role of influencers, the retail industry would not be as we know it. Retail brands are selective with…

Install python modules and libraries using IDLE on MAC

Install python modules and libraries using IDLE on MAC

Python can be a great tool for Search Marketers allowing us to automate repetitive tasks and work with large data…

Google’s June 2019 Core Update – Preannounced

Google’s June 2019 Core Update – Preannounced

A moment in Google’s history? Never seen before, Google has preannounced the implementation of it’s next incremental algorithm updates. According…

How to update a workspace and make it modern

How to update a workspace and make it modern

Every business goes through change. There will be periods of rapid growth for an agency, and naturally as a result…

Google’s move to mobile-first indexing for all new websites – date released

Google’s move to mobile-first indexing for all new websites – date released

According to Barry Schwartz, Google has just announced all new websites that are not known to Google search will be…

From iThinkMedia to honchō – our rebrand event

From iThinkMedia to honchō – our rebrand event

After weeks of teasers on social media, our guests gathered in a large marquee on the lawn at our HQ…

What goes into a launch event?

What goes into a launch event?

On Wednesday, 22nd May, iThinkMedia became honchō. We celebrated at our beautiful rural offices that we’re proud to call home,…

Bye bye iThinkMedia… hello honchō!

Bye bye iThinkMedia… hello honchō!

Introducing honchō Integrated search marketing agency rebrands to reflect its leading experience in retail and automotive sectors www.honchosearch.com London, UK…

A Beginner’s Guide to Freelance Copywriting

A Beginner’s Guide to Freelance Copywriting

Our beginner's guide to freelance copywriting is full of advice that will help you decide if going freelance is the…

The Future is Visual: New Google Search Enhancements Changes 2019 Strategies

The Future is Visual: New Google Search Enhancements Changes 2019 Strategies

The landscape of search continues to evolve and change as advancements in technology continue to push forward. Google has recently…

CPC Bidding vs. CPM Bidding: What’s The Difference?

CPC Bidding vs. CPM Bidding: What’s The Difference?

There are two main types of bidding within Google Ads (formerly Google AdWords) – Cost Per Click (CPC) and Cost…

Local SEO: How to Find Keywords that Trigger Google Maps?

Local SEO: How to Find Keywords that Trigger Google Maps?

Do you have a local SEO project that involves creating multiple NAP listings in Google My Business (GMB) or local…

Data Highlighter Vs. Schema Mark Up – Which is best to use?

Data Highlighter Vs. Schema Mark Up – Which is best to use?

You may have heard there are numerous ways you can implement structured data to your website. By adding schema code…

Brighton SEO 2019: Event Recap

Brighton SEO 2019: Event Recap

On Friday 12th April, we headed down to Brighton for one of our favourite search marketing events of the year,…

The changing social and digital landscape is the biggest PR challenge – looking at this year’s #StateofPR report

The changing social and digital landscape is the biggest PR challenge – looking at this year’s #StateofPR report

In a time when there is very much a spotlight on spinmaster politics, fake news and a call for brand…

Podcasts comes to Google search via automatic transcription

Podcasts comes to Google search via automatic transcription

Images, Videos, Blog articles, your typical forms of media can all be searched for on Google in many ways. Parts…

Google Home Voice results showing Local Services ads

Google Home Voice results showing Local Services ads

Update: Google reached out to say that local Google Home voice search results based purely on relevancy, not paid advertising.…

The 7 Best April Fool’s Day Pranks of 2019

The 7 Best April Fool’s Day Pranks of 2019

The first of April can be a headache to PR teams around the country. Brands everywhere are pulling out all…

Google Retires rel=prev/next Pagination Tag

Google Retires rel=prev/next Pagination Tag

Yesterday Google suddenly announced that pagination tag rel=prev and rel=next will no longer be supported by Google. Once again this…

MKGO: Our Top Three PR Takeaways

MKGO: Our Top Three PR Takeaways

Arriving at my first #MKGO, I wasn’t really sure what to expect. For a networking event that already promised to…