5 min read
How to prevent Google Ads Overspending
Have you ever started work on a Monday morning and, when checking accounts over, realised you’d overspent?
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5 min read
How to reduce Performance Max wastage by 30% by driving shopping-only traffic
The value of Performance Max campaigns comes from being able to automatically target in-market users across all Google networks...
5 min read
How To Develop Tone of Voice
Tone of voice (TOV) is a core element to any sort of content or copy for almost all organisations. It sets out the structure for...
3 min read
Everything Creators Need To Know About YouTube’s Partnership with Shopify
Ready, set, shop on YouTube!
4 min read
How to grow your business using TikTok Shop
Are you ready to grow your business? Because TikTok Shop may just be the way to do it.
2 min read
How Google’s May 2022 Core Update will Affect your Website
On May 25th 2022, Google rolled out its May Core Update, and here’s everything we know so far.
2 min read
Sex Sells and Other Marketing Myths that Can Tank Your Strategies
“Sex sells!” No, it doesn’t but it does generate clicks hence why I’ve cynically employed the word here. Sorry, not sorry.
4 min read
Search Marketing Updates April 2022
Google allows removal of personal information People can now request for their personal information to be removed from Google...
2 min read
Using Organic Performance for Marketing Success
Organic performance is a term that is used a lot to bring teams together under a single umbrella. It often provides...
1 min read
Honcho Wins Best Paid Search Campaign at the Drum Digital Advertising Awards
Last week, 21 April 2022, Honcho picked up Best Paid Search Campaign at the Drum Digital Advertising Awards and we couldn’t be...
2 min read
Google removes URL parameter tool – here’s what you need to know
Here’s what you need to know about Google removing its URL parameters tool… 👇🏻
6 min read
How to Create a Digital PR Campaign – An easy to follow guide
Do you want to know how to create a Digital PR campaign? Well, you’re in the right place! A near-perfect PR campaign can be hard...