Automotive Specialist SEO & PPC Agency UK

We help automotive brands and dealerships drive more online business

At Honchō, we’ve built up our automotive knowledge with over 10 years of experience managing SEO and PPC for some of the biggest vehicle manufacturers, dealership groups and automotive service suppliers.


Why Choose Honcho?



At Honcho, we know how to get results for automotive businesses. Over 150 dealerships have seen success from our SEO and PPC campaigns.

SEO Strategy


We offer an organic performance offering; blending technical SEO, UX, content and Digital PR to solve a variety of SEO challenges.



As a Google Premier Partner we are rated in the top 3% of agencies in the UK. Giving our clients the assurance their PPC is in good hnds.

Pentagon Motor Group
“As our strategic SEO partner, Honcho has driven strong and consistent growth over the past 2 years, contributing to business goals. They regularly inspire confidence that our organic search is in the right hands, demonstrating industry knowledge as well as forward and innovative thinking”

Maximise SEO & PPC performance for your automotive business

Search is where it all begins for an automotive customer. Over 50% of people start their car buying research online, with over a third of them heading to a search engine before looking at anything else.

That’s why it has never been more important for players in the automotive industry to be visible in search. To have any chance of winning the race, you have to show up. Literally.

We are constantly adapting our search marketing strategies based on the latest data and seasonal trends, to provide the most effective automotive SEO, PPC and content services.


Automotive Brands & Dealerships we work with

Automotive Brands & Dealerships we work with

Let's Work Together  


Automotive Case Studies

“At Honchō, we know how to get results for automotive businesses. In fact, over 150 UK dealerships have already seen success from our SEO and PPC campaigns.”


Automotive SEO Services

SEO is essential for a successful marketing strategy. We don't just improve your website’s visibility in search engines, we help your customers through quality content and improving their user journey when they visit your website.

Automotive SEO Services


SEO (Search Engine Optimisation) Agency UK

Automotive PPC Services

Our paid search team have years of experience and knowledge of managing automotive accounts.

Whether your brand is a  dealership group, after sales service or retail product they will ensure your brand attracts leads and sales at the best possible cost per acquisition.

Automotive PPC Services



Automotive Paid Social Ads

Social Media is a brilliant acquisition channel for automotive. From TikTok creative and ads to Facebook marketing and retargeting we can help your brand discover new audiences and target existing ones through social advertising.

Automotive Paid Social Advertising



Automotive Digital PR

Digital PR not only forms a vital piece of the SEO jigsaw by obtaining high authority links. Carefully crafted, data led stories can get your brand noticed in mainstream and industry press to further build trust of potential customers. 

Automotive Digital PR Services



We are the Automotive Specialist Search Marketing Agency 

When you work with Honcho you don't just benefit from integrated SEO, PPC, social and content marketing campaigns. 

You benefit from years of experience with tried and tested SEO and PPC techniques alongside in-depth real time reporting. 

You'll also gain access to our bespoke in-house SMARTfeed technology allows our clients to advertise real time stock and pricing of vehicles on Search Engines and Social channels.


Explore Our Services


Increase organic visibility in Search Engines with a bespoke SEO solution


Earn authoritative links and drive brand awareness with Digital PR


Deliver instant traffic and revenue through Paid Search and Shopping


Reach new audiences and retarget existing ones on social channels 


Attract and engage website visitors with a well executed content strategy