3 min read
Artificial intelligence, the advertising industry, our role and happiness
Where’s all this leading to? I’m no expert, so these are just a few musings.
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Marketing (2)
4 min read
How to crush your Q4 Digital Marketing Strategy
Put those long-term projects on the back burner until the new year marketers.. it’s time to focus on where the revenue is!
3 min read
How can marketers can start collecting first-party data?
How to collect first-party data Google starts phasing out their third-party cookies in 2024 and it’s going to have a huge impact...
3 min read
How brands will be affected by Google phasing out third-party cookies
Google has delayed the phase-out of Chrome third-party cookies, for the second time. The phase-out won’t start until 2024. The...
3 min read
Everything Creators Need To Know About YouTube’s Partnership with Shopify
Ready, set, shop on YouTube!
2 min read
Sex Sells and Other Marketing Myths that Can Tank Your Strategies
“Sex sells!” No, it doesn’t but it does generate clicks hence why I’ve cynically employed the word here. Sorry, not sorry.
2 min read
How to Plan Ahead for Reactive Content
Have you ever seen a great piece of content and wish you had created it; to have been quicker to react to the trend or event?
2 min read
Meta drops, TikTok soars: where should you put your marketing budget this year?
Last week, on 3 February 2022, it was announced that Facebook saw its daily active users decline for the first time in its...