AUTOMOTIVE SEARCH MARKETING
Search is where the research begins for an automotive customer
Over a third (39%) of people researching a new car online will go straight to a search engine before even looking at manufacturer sites, reviews, and dealer websites. So it has never been more important for players in the automotive industry to be visible in search. It’s imperative to take part in the race before you have chance of winning.
At Honchō we live and breathe automotive; setting the pace with our bespoke technology to identify the biggest search opportunities for our clients using 50+ data points against business priorities. We lead the search for car manufacturers, dealerships and automotive services.
“Honchō’s paid media clients see – on average – a 15% increase in conversions within the first three months of working with us.”
We have an integrated cross-channel approach
Partnering with Honchō is a commitment to bringing the best in class marketing technology to your business. We have even developed our own SMARTFeed technology that revolutionises the customer search experience by serving bespoke, price-driven ads that are completely up to date. Honchō’s team of automotive specialists have your search marketing needs covered.