Chris Ailey
3 min read
Adapting to a Cookieless Future: Strategies and Insights for Brands
The digital marketing landscape is evolving with the impending deprecation of third-party cookies.
If you are a business owner and regard SEO as a myth, there’s nothing worse than being asked if you’d be interested in SEO agency services. In this post we give some great answers you can fire back when asked the question..
“Have you thought about how SEO could help your business online?”
1. Why do I need SEO? I buy our visitors from Google Adwords? 2. All our site visitors from Google have already heard of us, they just type in our brand name. 3. Our web developers say SEO is a rip off if the site has been built perfectly so there’s really no point. 4. Erm.. We’ve got a CEO thanks! 5. We already rank for our target term ‘self catering 3 bedroom villas in Cala d’or Majorca near the beach with a swimming pool’ thank you. 6. Nobody really uses our website, all our sales come from flyers and telesales. The website is just there for show. 7. SE what?? Our entire marketing budget goes on radio, press and TV advertising, that’s always worked fine. 8. A friend of the business owner does it all for us. They only charge £99 for 100 search engine submissions a month. 9. I do all our SEO and we rank on page 3 for our target keyword so really don’t see why I should pay someone. 10. We haven’t got a website, sorry.
Of course all of the above points have a sense of irony, (apart from point 10 obviously!) but can people who share this opinion ever be educated of the value of professional Search Engine Optimisation? We’d love to hear any points you can add to this list.
About Chris Ailey — Chris Ailey is the founder and Managing Director of iThinkMedia. Learn more about
Chris Ailey on LinkedIn or follow him on twitter
@chris_ailey.
2 min read
2024 Trends & Predictions: PPC
In this blog post, we'll delve into the key trends that defined the past year and offer a glimpse into what 2024 might have in store for PPC...
6 min read
Find success in Google Ads with a price competitive structure
If everyone is dealt the same hand in a poker game, the outcome will depend on how skilfully you play your cards. A similar line of thought can be...
3 min read
Q&A with Manuel Madeddu, SEO Manager
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Honcho : Apr 16, 2021 8:05:34 AM
One of our newest SEO recruits, SEO Manager Manuel Madeddu joined Honchō with loads of experience. We asked him a few questions about how he got...
3 min read
Social Media for Restaurants – Food for Thought………
Honcho : Jan 20, 2011 7:48:57 AM
I was asked the other day whether it was worth restaurants getting involved with social media and it was then that it struck me that, whilst I’m a...
6 min read
Does Social Media Affect your SEO?
Honcho : Oct 3, 2016 8:53:45 AM
In recent weeks many clients have been asking the same questions, “does social media have an impact on my SEO?” and if the answer is no, then “what...