PAID SOCIAL

Paid Social

Connect with potential buyers on social channels through advanced audience targeting

Social media advertising is growing faster than ever. In 2018, 55% of people bought a product online that they discovered through social channels. Accounting for a quarter of all internet usage, social is the place to showcase your products.

Actively invest in social advertising to broaden your existing audience. Now an established channel for customer acquisition, remarketing and customer engagement, social is a key player in any digital marketing strategy. Increase your conversions and ROI, and boost your social presence with paid social.

FUJIFILM

Capturing a range of demographics for iconic photography brand Fujifilm through a six-month targeted ad campaign, generating 400,889 clicks and 44 million impressions across 15 countries, with the CoS at 3.77% for 1,029 units on AMS.

Case study

MEASUREMENT

Insights directly inform the planning and optimisation of your campaigns.

CONTENT AND OPTIMISATION

Attract existing and new customers with interesting targeted content, and campaigns to drive interaction.

From product discovery to campaign evaluation

SOCIAL PLATFORMS

You know who your customers are. We use this information to devise tailored strategies for different platforms.

AUDIENCE

We refine consumer insights and audience data to build lookalike audiences.

Social advertising with honchō

It goes deeper than account management. Our strategies are tailored to your brand for each social platform based on the test and learn approach. We are always aligned with the latest trends and features rolled out by social platforms, thanks to our strong relationships with Facebook and Instagram.

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