Build brand awareness through innovative campaigns
Put your brand at the heart of your campaigns. 86%* of B2C marketers believe that content marketing is a key strategy in an effective marketing plan; so if content marketing isn’t on your radar, it should be. Build brand awareness and improve conversions with targeted and engaging campaigns tailored to your business.
Content marketing gives you the opportunity to connect with your target audiences on a personal level. Whether it’s blog posts, interactive content or how-to guides, we’ll create a tailored content marketing strategy that puts your audience at the forefront of your campaign. Designed to target the publications, websites and blogs that your audiences read, our campaigns effectively increase the visibility of preferred landing pages through the implementation of dynamic content.
*2018 B2B content marketing statistics from the Content Marketing Institute (CMI)
Content Marketing with honchō
It’s more than just content. We use SEO and CRO to further develop all of our campaigns, allowing us to capitalise on opportunities where performance in the SERPs can be improved. Our content marketing specialists will work closely with you to identify your KPIs, establish the best format and provide support in the creation of your campaigns. We’ll make sure that your campaigns have targeted call-to-actions that are crafted specifically to increase conversions, close the sales funnel and ultimately, increase your ROI.