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Digital PR
14 elements every successful outreach campaign needs
If you want to make certain that your content has maximum impact; then this guide is for you. Honchō’s outreach…
26th Jun 2019
Automotive
2019’s top automotive groups ranked by revenue and search
It’s back again! AM Online has announced the 2019 table of the top 100 car dealers. It’s an anticipated time…
25th Jun 2019
Retail
Which retailers are bossing leadership?
Amid loads of reports that the high street is struggling in comparison to online shopping, we had a look at…
24th Jun 2019
Honcho News
Why I chose to rip up my agency brand and start again
This is a short story about my company’s journey from a tired idea to a vibrant brand with a fresh…
20th Jun 2019
Common SEO mistakes made by retailers and e-commerce sites
We live in an age where e-commerce is increasingly competitive. In “Queen of the internet” Mary Meeker’s Internet Trends Report…
17th Jun 2019
SEO
A new way to stand out in Google like never before
Looking to improve your SEO through organic search click throughs? Thought about using a green tick or arrow within your…
13th Jun 2019
Digital Content
8 key highlights from Mary Meeker’s Internet Trends report – June 2019
Strong themes this year include: social media use, freemium models, ad spend, and customer experience. Mary Meeker – Bond Capital…
12th Jun 2019
#BeHoncho
“Honcho” is all about leadership, it’s a frame of mind. It’s about stepping forward without being asked. It’s about adding…
Companies that rebranded… and what they look like now
Although we know we are incredibly innovative and leaders here at Honchō… we’ll take our hat off and admit that…
11th Jun 2019
Creating visibility with digital PR and outreach: key takeaways from outREACH conference
Outreach, digital PR, link building or media relations – whatever you call it, it is still a relatively unexplored area…
10th Jun 2019
Google Vision AI: The beginning of the end for Alt Text?
As we enter a truly digital age, image AI technology becomes a huge player in today’s digital industry. With the…
We are Honchō: our company culture
Simply put, company culture is the feeling staff get when they walk into the office in the morning and how…
7th Jun 2019
4 ways influencers are transforming the retail industry
Without the role of influencers, the retail industry would not be as we know it. Retail brands are selective with…
5th Jun 2019
Install python modules and libraries using IDLE on MAC
Python can be a great tool for Search Marketers allowing us to automate repetitive tasks and work with large data…
4th Jun 2019
Google’s June 2019 Core Update – preannounced
A moment in Google’s history? Never seen before, Google has preannounced the implementation of it’s next incremental algorithm updates. According…
3rd Jun 2019
How to update a workspace and make it modern
Every business goes through change. There will be periods of rapid growth for an agency, and naturally as a result…
31st May 2019
Google’s move to mobile-first indexing for all new websites – date released
According to Barry Schwartz, Google has just announced all new websites that are not known to Google search will be…
30th May 2019
From iThinkMedia to Honchō – our rebrand event
After weeks of teasers on social media, our guests gathered in a large marquee on the lawn at our HQ…
24th May 2019
What goes into a launch event?
On Wednesday, 22nd May, iThinkMedia became Honchō. We celebrated at our beautiful rural offices that we’re proud to call home,…
Bye bye iThinkMedia… hello Honchō!
Introducing Honchō Integrated search marketing agency rebrands to reflect its leading experience in retail and automotive sectors www.honchosearch.com London, UK…
23rd May 2019
A Beginner’s Guide to Freelance Copywriting
Our beginner's guide to freelance copywriting is full of advice that will help you decide if going freelance is the…
13th May 2019
The Future is Visual: New Google Search Enhancements Changes 2019 Strategies
The landscape of search continues to evolve and change as advancements in technology continue to push forward. Google has recently…
26th Apr 2019
Paid Media
CPC Bidding vs. CPM Bidding: What’s The Difference?
Google Ads can be considered the backbone of PPC. There are two main types of bidding within Google Ads (formerly…
18th Apr 2019
Local SEO: How to Find Keywords that Trigger Google Maps?
Do you have a local
17th Apr 2019
Data Highlighter Vs. Schema Mark Up – Which is best to use?
You may have heard there are numerous ways you can implement structured data to your website. By adding schema code…
Brighton SEO 2019: Event Recap
On Friday 12th April, we headed down to Brighton for one of our favourite search marketing events of the year,…
The changing social and digital landscape is the biggest PR challenge – looking at this year’s #StateofPR report
In a time when there is very much a spotlight on spinmaster politics, fake news and a call for brand…
9th Apr 2019
Podcasts comes to Google search via automatic transcription
Images, Videos, Blog articles, your typical forms of media can all be searched for on Google in many ways. Parts…
4th Apr 2019
Google Home Voice results showing Local Services ads
Update: Google reached out to say that local Google Home voice search results based purely on relevancy, not paid advertising.…
3rd Apr 2019
The 7 Best April Fool’s Day Pranks of 2019
The first of April can be a headache to digital PR teams around the country. Brands everywhere are pulling out…
1st Apr 2019
