THE LEADER

How to update a workspace and make it modern

How to update a workspace and make it modern

Every business goes through change. There will be periods of rapid growth for an agency, and naturally as a result…

Google’s move to mobile-first indexing for all new websites – date released

Google’s move to mobile-first indexing for all new websites – date released

According to Barry Schwartz, Google has just announced all new websites that are not known to Google search will be…

From iThinkMedia to Honchō – our rebrand event

From iThinkMedia to Honchō – our rebrand event

After weeks of teasers on social media, our guests gathered in a large marquee on the lawn at our HQ…

What goes into a launch event?

What goes into a launch event?

On Wednesday, 22nd May, iThinkMedia became Honchō. We celebrated at our beautiful rural offices that we’re proud to call home,…

Bye bye iThinkMedia… hello Honchō!

Bye bye iThinkMedia… hello Honchō!

Introducing Honchō Integrated search marketing agency rebrands to reflect its leading experience in retail and automotive sectors www.honchosearch.com London, UK…

A Beginner’s Guide to Freelance Copywriting

A Beginner’s Guide to Freelance Copywriting

Our beginner's guide to freelance copywriting is full of advice that will help you decide if going freelance is the…

The Future is Visual: New Google Search Enhancements Changes 2019 Strategies

The Future is Visual: New Google Search Enhancements Changes 2019 Strategies

The landscape of search continues to evolve and change as advancements in technology continue to push forward. Google has recently…

CPC Bidding vs. CPM Bidding: What’s The Difference?

CPC Bidding vs. CPM Bidding: What’s The Difference?

Google Ads can be considered the backbone of PPC. There are two main types of bidding within Google Ads (formerly…

Local SEO: How to Find Keywords that Trigger Google Maps?

Local SEO: How to Find Keywords that Trigger Google Maps?

Do you have a local

Data Highlighter Vs. Schema Mark Up – Which is best to use?

Data Highlighter Vs. Schema Mark Up – Which is best to use?

You may have heard there are numerous ways you can implement structured data to your website. By adding schema code…

Brighton SEO 2019: Event Recap

Brighton SEO 2019: Event Recap

On Friday 12th April, we headed down to Brighton for one of our favourite search marketing events of the year,…

The changing social and digital landscape is the biggest PR challenge – looking at this year’s #StateofPR report

The changing social and digital landscape is the biggest PR challenge – looking at this year’s #StateofPR report

In a time when there is very much a spotlight on spinmaster politics, fake news and a call for brand…

Podcasts comes to Google search via automatic transcription

Podcasts comes to Google search via automatic transcription

Images, Videos, Blog articles, your typical forms of media can all be searched for on Google in many ways. Parts…

Google Home Voice results showing Local Services ads

Google Home Voice results showing Local Services ads

Update: Google reached out to say that local Google Home voice search results based purely on relevancy, not paid advertising.…

The 7 Best April Fool’s Day Pranks of 2019

The 7 Best April Fool’s Day Pranks of 2019

The first of April can be a headache to digital PR teams around the country. Brands everywhere are pulling out…

Google Retires rel=prev/next Pagination Tag

Google Retires rel=prev/next Pagination Tag

Yesterday Google suddenly announced that pagination tag rel=prev and rel=next will no longer be supported by Google. Once again this…

MKGO: Our Top Three PR Takeaways

MKGO: Our Top Three PR Takeaways

Arriving at my first #MKGO, I wasn’t really sure what to expect. For a networking event that already promised to…

March Google Algorithm Update & Chrome Additions

March Google Algorithm Update & Chrome Additions

As members of the SEO community, we anticipate the potential effects algorithmic changes on our online visibility. Google this month…

Autopsy of the Death of Google +

Autopsy of the Death of Google +

Last year Google came under scrutiny over privacy concerns. One of them was a large vulnerability issue on Google+ causing…

Recognising Our Inspirational Female Role Models

Recognising Our Inspirational Female Role Models

International Women’s Day is a time to recognise how far women have come, so it’s only right that we take…

Shoppable Ads on Google Images

Shoppable Ads on Google Images

Google announced Shoppable ads for Google Images. You'll be able to capture more traffic at the top end of the…

Streamline Your Content with Conventions

Streamline Your Content with Conventions

Creating content for your site can be stressful at the best of times. But it’s another thing when you need…

How to Open Multiple Instances of Screaming Frog on Mac

How to Open Multiple Instances of Screaming Frog on Mac

Everyone in the SEO industry agrees that Screaming Frog is one of the most essential SEO tools. A tool where…

Google Tests Giant Image Search Ads

Google Tests Giant Image Search Ads

Google's giant image ad format has been tested with other types of brands. Will these giant carousel image ads see…

GDPR Impacts Marketing Consents for UK Car Dealers

GDPR Impacts Marketing Consents for UK Car Dealers

Car dealerships across Britain are being forced to adapt to having less marketing data to drive new business. This comes…

Conversion Rate Benchmarks 2019: How Do You Compare?

Conversion Rate Benchmarks 2019: How Do You Compare?

How are you measuring the success of your campaigns? We, like many others, use historical data to show the month-on-month…

Improve Your PPC Account Efficiency with Automation

Improve Your PPC Account Efficiency with Automation

The evolution of automated technology has been a progressive development within paid search and is now an incremental part of…

Best Link Building Tools for Successful Outreach Campaigns in 2019

Best Link Building Tools for Successful Outreach Campaigns in 2019

Outreach campaigns involve several stages, so it’s important to have the right army of tools at your fingertips. Having the…

Product Card Buttons – Google Shopping update

Product Card Buttons – Google Shopping update

Google Shopping's product card ads have seen the addition of buttons. "Details", "Reviews" + "Stores" buttons add info for users.…

The Future of E-commerce PPC: A Voiceless Society

The Future of E-commerce PPC: A Voiceless Society

When it comes to solving a problem that involves other people, what is the best way to solve it? By…