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Digital PR
How Reactive Digital PR Can Benefit Your Business
So firstly, how has Digital PR changed? A lot has changed in the last 10 years within the world of…
15th Nov 2022
How to get Digital PR Coverage for lifestyle brands using data-led stories
When people hear the term lifestyle, they often hear gimmicky, surface-level coverage focusing on fad diets and the latest trends.…
31st Oct 2022
How to Create a Digital PR Campaign – An easy to follow guide
Do you want to know how to create a Digital PR campaign? Well, you’re in the right place! A near-perfect…
6th Apr 2022
Proactive & Reactive PR – Learn How to Be A PR Time Traveller
When you hear terms relating to reactive PR, you may automatically visualise a team desperately mass contacting journalists on the…
25th Feb 2022
Top Takeaways from Digitaloft’s Digital PR Summit
Digitaloft’s Online Digital PR Summit took place on 29th September 2021. A free event, open to anyone from a traditional…
12th Oct 2021
Why prospecting is your number one skill in Digital PR
Often teams get bogged down in spending hours trying to find the smartest content piece for their clients with all…
6th Sep 2021
Influencer Marketing: Why Bigger Isn’t Always Better
Antoinette is a Digital PR & Outreach Executive at Honcho, but she also has extensive experience as a micro-influencer on…
11th Jun 2021
SLLAM: Make the most of your first line
This post is the second of a series on SLLAM (Subject, Lede, Links, Angles, Methodology), the outreach strategy used by…
19th Mar 2021
SLLAM: How subject lines are the key to successful outreach
This post is the first of a series on SLLAM (Subject, Lede, Links, Angles, Methodology) the outreach strategy used by…
10th Feb 2021
14 reasons why outreach can boost the success of your next marketing campaign
Honchō’s marketing experts live and breathe retail and automotive outreach. From large scale PR press releases to blogger relationships, our…
16th Jul 2019
14 elements every successful outreach campaign needs
If you want to make certain that your content has maximum impact; then this guide is for you. Honchō’s outreach…
26th Jun 2019
Creating visibility with digital PR and outreach: key takeaways from outREACH conference
Outreach, digital PR, link building or media relations – whatever you call it, it is still a relatively unexplored area…
10th Jun 2019
The changing social and digital landscape is the biggest PR challenge – looking at this year’s #StateofPR report
In a time when there is very much a spotlight on spinmaster politics, fake news and a call for brand…
9th Apr 2019
The 7 Best April Fool’s Day Pranks of 2019
The first of April can be a headache to digital PR teams around the country. Brands everywhere are pulling out…
1st Apr 2019
MKGO: Our Top Three PR Takeaways
Arriving at my first #MKGO, I wasn’t really sure what to expect. For a networking event that already promised to…
15th Mar 2019
How to write an effective boilerplate
We take a look at the importance of a well-written boilerplate, how it can benefit your business and our top…
18th Sep 2017
Get your content seen – use digital PR!
Anyone who came to our Digital Day in June will have left feeling inspired to go and create some real…
6th Jul 2017
